Wednesday, July 3, 2013

Why your customers should write your copy

"When you think of our toothbrushes: think great performance and great user experience". That is a dental care company's commercial that is on the radio right now.

Which is funny to me; because I've never heard anyone say "oh you're looking for toothbrush recommendations, Nathan? Try this one -- the user experience is innnnncredible."

They say: "i really like brushing my teeth with this".

Which is why we should all have our customers write for us; as they are a thousand times better at honestly and accurately describing what our products really are.

For when the people building the thing (product managers, engineers, even internal marketing ppl) are in charge of writing copy, of naming things, you end up with inside-the-bubble words being used to describe real things.

The toothbrush product managers probably had a lot of internal conversations circled on "improving the user experience" of the toothbrush. Which is fine and is their job. 

At makexyz, we have those in-bubble conversations too. but we try hard to prevent the leak of internal signifiers: "Find a 3D printer on makexyz! Our UI is really clean."

But I'm sure we can do better: so while you're using makexyz, be on the lookout for bubble words. And when you find one, email nathan@makexyz.com. I'll fix it and send you a t-shirt. ;)


44 comments:

  1. If your life has stopped giving you pleasure due to some unknown reasons than our Escorts Service is the right place it is still not too late to make it exciting. It is just your, who are such buddies, who can make you worth living if you spend a few moments with them. There is no such nudging in availing yourself of their companionship.


    Russian Escorts in Aerocity

    College Call Girls in Gurgaon

    Escorts Service in Paharganj

    Call Girls in Manesar

    Delhi Escorts Service

    Body Massage Center in Aerocity

    ReplyDelete
  2. Thank you for sharing useful information with us. please keep sharing like this. You might like the following article also please visit us.

    Chilli Potato Recipe

    ReplyDelete
  3. Keep up the excellent piece of work, I read few blog posts on this web site and I conceive that your site is rattling interesting and contains circles of great info.부산달리기

    ReplyDelete
  4. Nice Blog, if you Hire your own Wordpress engineer to look after maintenance, updates, security, page speed, adjustments, edits, and strategy advice. Hire on a one-off basis or for regular maintenance.

    help for wordpress

    ReplyDelete
  5. Your post is very helpful and information is reliable. I am satisfied with your post. Thank you so much for sharing this wonderful post. 바카라사이트

    ReplyDelete
  6. 바카라사이트 Here are some links to web-sites that we link to mainly because we consider they may be really worth visiting.

    ReplyDelete
  7. I enjoyed over read your blog post. Your blog have nice information, I got good ideas from this amazing blog. I am always searching like this type blog post. 스포츠토토

    ReplyDelete
  8. 토토 I am curious to find out what blog system you
    happen to be working with? I’m experiencing some minor security issues with my latest blog and I’d like to find something more
    safe. Do you have any recommendations?

    ReplyDelete
  9. This is my first visit to your web journal! We are a group of volunteers and new activities in the same specialty. Website gave us helpful data to work. 일본야동

    Also feel free to visit may webpage check this link
    한국야동

    ReplyDelete
  10. I like your post. It is good to see you verbalize from the heart and clarity on this important subject can be easily observe 한국야동닷컴

    Also feel free to visit may webpage check this link
    국산야동

    ReplyDelete
  11. I really happy found this website eventually. Really informative and inoperative, Thanks for the post and effort! Please keep sharing more such blog. 국산야동

    Also feel free to visit may webpage check this link
    야설

    ReplyDelete
  12. Gran compartir información .. Estoy muy feliz de leer este artículo .. gracias por darnos información.Qué bien. Aprecio este puesto.



    https://www.totosafeguide.com

    ReplyDelete
  13. The unwinding of the body isn't the main motivation behind a back rub. It can likewise fix numerous infections and clinical infirmities. It hydrates the skin and lessens joint and back torments. It detoxes the cells of the body and lessens muscle throbbing and firmness.Visit Visit Body massage near me

    ReplyDelete
  14. Depending on your illness you team up with a specialized doctor for help. Now, similarly, Body massage near me also works the same, massage therapies have their own set of positive effects on your body. Feel free to get in touch with us or visit us. Massage in Bangalore

    ReplyDelete
  15. I am the owner of Hi-Profile Spa which provides female to male spa near me in Bangalore. We have been doing this for a long time now and our clients are always satisfied with the service we provide them. Our prices are competitive as well as affordable.

    ReplyDelete
  16. We can help you find the best Body massage spa near me service for out-call services to keep your spa experience going at home. Massage near me

    ReplyDelete
  17. Spasweety is the best Massage in Hyderabad. We are an award-winning spa, and have been recognized by many organizations for our achievements. Our services are designed to suit a wide variety of needs and budgets, so there's something for everyone!

    ReplyDelete
  18. I hope you will give us such more awesome blogs. Thank you.
    바카라사이트닷컴

    ReplyDelete
  19. Thanks for share your information. Your blog has been really great. I learned a lot from here. 파워볼사이트닷컴

    ReplyDelete
  20. Skin well being requires sustenance sometimes. Standard spa treatment prompts the shining and sound skin. That is most likely the motivation behind why body spa is so well known among ladies.

    Visit body to body massage spa near me

    ReplyDelete
  21. Lishas Spa is spa services that provide best b2b massage in bangalore massage therapy and treatments for women, men as well as couples and groups. The spa has been best b2b massage in bangalore/ running as a prominent service in Bangalore since the year 2006.

    ReplyDelete
  22. As the prices of the inkjet cartridges is expensive, it could be beneficial to purchase compatible or suitable printer ink cartridges for printers. renting impresoras barcelona

    ReplyDelete
  23. 토토사이트 Whats up! I just want to give a huge thumbs up for the good info you have got right here on this post. I will be coming back to your weblog for extra soon.

    ReplyDelete
  24. 토토 Wow, excellent post. I'd like to draft like this too - taking time and real hard work to make a great article. This post has encouraged me to write some posts that I am going to write soon.

    ReplyDelete
  25. Amazing, this is great as you want to learn more, I invite to 토토사이트 This is my page


    ReplyDelete
  26. Watch video features behind popular 24 hours massage centres in hyderabad treatments, read news coverage, listen to podcasts, and many more updates with the Spa team · There is a lot of WORK that goes into looking glamorous for any awards season but for this awards season

    ReplyDelete
  27. 토토사이트 It's awesome designed for me to have a web site, which is helpful designed for my knowledge. thanks admin

    ReplyDelete
  28. Thank you for sharing superb informations. Your site is so cool. I am impressed by the details that you’ve on this blog. It reveals how nicely you understand this subject. sportstototv.com Bookmarked this web page, will come back for extra articles. You, my friend, ROCK! I found simply the info I already searched all over the place and simply couldn’t come across. What a great website.

    ReplyDelete

  29. I like what you guys are up also. Such smart work and reporting! Carry on the superb works guys I have incorporated you guys to my blogroll. 카지노

    ReplyDelete

  30. everyone an extremely breathtaking chance to read from this blog. It is always so lovely and jam-packed with a great time. 호텔카지노

    ReplyDelete

  31. Excellent goods from you, man. I have understand your stuff previous to and you are just extremely excellent. Feel free to visit my website; 바카라사이트

    ReplyDelete
  32. We in the Massage Centre in body to body massage spa madhapur CP understand your concerns and have developed solutions to your needs right here located in hyderabad.

    ReplyDelete
  33. This comforting clay restorative helps to remove toxins from your skin. Draw outImpurities massage spa near me can be unclogged pores and removed dead skin cells from your skin's surface. It improves the skin's texture and brightness. It gives your skin a soft feeling

    ReplyDelete
  34. The ball landed on "Red 7" and Revell walked away with $270,600. In quantity ranges from 1 to 10 and 19 to 28, odd numbers are pink and even are black. In ranges from 11 to 18 and 29 to 36, odd 1xbet numbers are black and even are pink. Are the photographs actual, or have they been doctored in some fashion? And if you have any comparable pictures or tales of your personal to share, go away them in the feedback below.

    ReplyDelete
  35. Internet platforms ought to certain that|be positive that} the pictures shared by survivors find a way https://sogirlav.com/ to} cease their proliferation are kept confidential and handled respectfully, in privacy-maximizing processes. Survivors, and those serving to them, battle to obtain assist from platforms in removing and blocking abusive pictures, especially when the platform operates outside South Korea. “When the platforms are abroad, it’s exhausting and will require infinite assets, besides when the content material towards the law|is unlawful} in the jurisdiction of the abroad platform,” said a consultant of a company helping survivors. Providing education on sexuality and digital citizenship to children, from an early age, is urgently important, but adults, together with these in all workplaces, together with in the legislation enforcement and justice sectors, also need this education. “Gender equality education must be obligatory in public education and for all public figures,” said Song Ranhee of the Korea Women’s Hotline.

    ReplyDelete
  36. But if you wish to wager on a single quantity developing, then the percentages are a prolonged 35/1. To play Auto Roulette games online at JackpotCity, merely log in, find Auto Roulette within the foyer, choose your bets and start to play. If you don’t have an account, it’s fast and simple to register, and also you get an optional Welcome 토토사이트 Bonus of up to as} $1600.

    ReplyDelete
  37. This comment has been removed by the author.

    ReplyDelete
  38. Great info! I recently came across your blog and have been reading along. I thought I would leave my first comment. I don’t know what to say except that I have.
    cetak cepat 24 jam jakarta timur

    ReplyDelete
  39. SexyPG89 ufa656 แตกง่าย แตกหนัก แจกจริง เว็บตรงมาแรง แห่งปี 2023

    ReplyDelete
  40. This is really awesome and i got lot of knowledge about this. finally i found best blog for this topic and keep update here..
    i want more unique content about this and please keep doing...
    types of divorce in new jersey

    ReplyDelete
  41. I really congrats to this blog writer and if you need legal support for you please visit our site thanks. reckless driving virginia

    ReplyDelete
  42. which is the fibrous layer of connective massage in pune tissue above the muscle and under the skin.

    ReplyDelete